As a brand design intern at Northgate Resorts I was able to get experience building a brand from the ground up. Northgate Resorts primarily owns Yogi Bear Jellystone locations but they wanted to create a new brand of camp resorts that was eniterly their own. I assisted in building the brand from the ground up. I assisted in choosing fonts, colors, typography, images and I used all those to create various design assets and help build Camp Fimfo into the outdoorsy resort brand it is today. My work is featured across Camp Fimfo from signage to cabin interior design assets to camp store merchandise.